Our Wellshire brand is made up of 100% All Natural beef, pork and poultry products that are free of preservatives, nitrites, nitrates and artificial ingredients. This product line consists of bacon, sausage, lunch meat, hot dogs, and hams. As always the livestock is vegetarian fed with no steroids or growth promoting hormones. As of January 1, 2008, our Wellshire brand is sold exclusively at Whole Foods Market. Feel Great, Eat Well!